Simple Ways to Improve Buy-In at Launch
You only get one chance to make a first impression - especially when launching a new intranet. Whether you're switching platforms or starting fresh, these simple tips can help boost buy-in and make your launch a success.
1. Launch with Purpose
Instead of announcing "We've launched an intranet," tie the launch to a real benefit: faster answers, easier forms, fewer emails. Be specific about what problems this new platform solves for employees.
2. Feature Familiar Faces
Ask department heads or team leads to post a short update, greeting, or favorite tip. Peer visibility increases credibility - especially in tightly knit bank or CU teams.
3. Make It Useful on Day One
If the homepage is full of placeholders and blank sections, users won't come back. Add real documents, helpful links, and tools employees actually use - especially during audits or loan reviews.
4. Add a Little Fun
A welcome poll, baby photo match game, or "guess the branch" contest adds personality and increases engagement. Even a one-minute video from leadership can go a long way.
5. Keep Momentum After Launch
Schedule weekly updates, quick tips, or usage highlights. If nobody updates it, employees assume it's not important. Stay visible and consistent in those first 30 days.
Need Help Planning Your Launch?
We've helped banks and credit unions launch intranets for decades. Reach out for tips, timelines, or to see how other institutions made it stick.